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BtoB Ad Network Breaks 1000 Websites

first_imgBBN has been consistently growing since its 2008 launch. BBN says it reaches 50 million b-to-b buyers. Members include Cygnus Business Media, McGraw-Hill, Stamats Business Media and Summit Business Media. Reisfield says that the company grew more than 25 percent in 2011, and expects even more growth in 2012. He attributes this growth to the company’s non-endemic approach to being “brand focused,” that is to say there is no company too small or too large for BBN’s vertical and horizontal solutions. BBN claims they provide solutions that are “beyond the banner” through a suite of services including creating, managing, and delivering advertising to business audiences.Acccording to Reisfield, BBN’s “concept has been validated.” Not only is the company’s holdings portfolio growing, but also is their geographic scope.  Nearly one-third of the company’s websites now operate in Europe, and BBN plans to further bolster this figure.  In September of 2010 Folio: reported that BBN, a privately held Washington D.C. based company, opened an additional office in London. The BBN Networks recently added six new media companies to its b-to-b ad network.  The American Psychological Association, BNP Media, CQ Roll Call, Dennis Media, Mitochon Systems and Springwise have all been added to BBN’s portfolio. The addition of these firms increases BBN’s b-to-b network reach to over 1,000 websites.  Chairman Derek Reisfield describes the addition of BBN’s new partnerships as a “milestone,” and that the success of the company’s growth is proof that it is meeting its clients’ demand for finding a “qualified audience” in b-to-b advertising.  Reisfield indicates that BBN is performance-focused, beginning with a broad network approach, and then working with the client to target specific market needs. Reisfield states this approach ensures that “everyone has an opportunity” to reach their target audience.last_img read more

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5 Things To Do In Wilmington On Thursday July 11 2019

first_imgWILMINGTON, MA — Below are 5 things to do in Wilmington on Thursday, July 11, 2019:#1) Wilmington Bylaw Study Committee MeetingThe Wilmington Bylaw Study Committee meets at 6pm in Town Hall’s Room 9. Read the agenda HERE.#2) Wonderland Theme Park At Wilmington LibraryThe Wilmington Memorial Library (175 Middlesex Avenue) is holding a presentation on Wonderland at 7pm. Thirty years before the Wonderland Race Track was built, the site was given its name by the Wonderland Amusement Park. Conceived by a man in the Baking Soda industry who bought the land and planned by a man who had failed to build the biggest park in Coney Island. Wonderland was filled with cutting-edge rides and attractions. Its opening day broke attendance records at Revere Beach, and the park was a major success. Author Stephen R. Wilk has been researching the park for his forthcoming book Backstage at Wonderland, and will talk about the building of the park and its first year of operation, 1906. Register HERE.#3) Pints & Pages Book Club MeetingThe Wilmington Memorial Library & Reading Public Library are holding their monthly Pints & Pages Book Club Meeting at Reading Public Library. A social book group geared towards readers in their 20’s and 30’s.  The group meets on the first Thursday of every other month.  The book discussion will be hosted by librarians from the Wilmington and Reading Public Libraries. Meeting location rotates between Wilmington and Reading. Featured Book: The Kiss Quotient by Helen Hoang. Location: Reading Public Library, Reading. We’re having a potluck picnic on the patio. Bring along a dish to share! Register HERE.#4) Time For Twos At Wilmington LibraryThe Wilmington Memorial Library (175 Middlesex Avenue) is holding Time for Twos at 10:30am. This storytime for two year olds includes books, rhymes, music and movement. Parents and caregivers accompany the child and participate in the activities. Space is limited. Tickets will be distributed on a first-come, first-served basis.#5) Baby Time At Wilmington LibraryThe Wilmington Memorial Library (175 Middlesex Avenue) is holding Baby Time at 9:30am. This program of songs, rhymes, games and picture books is for babies under the age of two years and their caregivers. Space is limited. Tickets will be distributed on a first-come, first-served basis.Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email wilmingtonapple@gmail.com.Share this:TwitterFacebookLike this:Like Loading… Related5 Things To Do In Wilmington On Monday, August 26, 2019In “5 Things To Do Today”LIBRARY LINEUP: Story Time At Silver Lake On July 10; Remembering Wonderland Amuseumet Park On July 11In “Community”5 Things To Do In Wilmington On Thursday, July 18, 2019In “5 Things To Do Today”last_img read more

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The Mission of Marie Ojiambo

first_imgBy Lauren Poteat, NNPA Newswire CorrespondentIt’s been more than 100 years since sickle cell disease was first discovered in America.Today, the rare hereditary blood disorder continues to affect millions of people throughout the world.Sickle cell disease – or SCD – affects approximately 100,000 Americans and occurs among about 1 out of every 365 African-American births, according to medical experts.While she champions research and viable medications and solutions, Ojiambo also emphasized the importance of being regularly tested. (Courtesy photo)Nearly 1 in 13 African American babies are born with the sickle cell trait, which medical experts said means that an individual has inherited the sickle cell gene from one of his or her parents.During its annual convention, the National Newspaper Publishers Association (NNPA), a trade organization that represents African American-owned newspapers and media companies throughout the U.S., partnered with Pfizer Rare Disease (Pfizer) to host a forum on this rare disease.“I was diagnosed with sickle cell disease at the age of one,” said Marie Ojiambo, a consultant for Pfizer, during the forum moderated by NNPA President and CEO, Dr. Benjamin F. Chavis, Jr.“And always wanted to be a support system and advocate for research, for other young women, going through the same thing,” Ojiambo said.“Because of this, I always felt like it was important for me to not only introduce myself by my profession, but also as a sickle cell warrior,” said the Kenyan native.“When I competed in the Miss Africa USA pageant back in 2014, I made sure that my pageant platform, represented the same personal goals I had for myself and advocated for, sickle cell disease awareness,” she said.Dr. Chavis emphasized, “The NNPA is grateful to Pfizer for introducing Marie Ojiambo to the Black Press of America.  Ms. Ojiambo is an excellent role model for millennials, and in particular for young African and African American women, who are interested in STEM (science, technology, engineering, and math) fields of study.  Marie Ojiambo’s outstanding success as a research scientist is truly inspiring as she did not allow the challenges of Sickle Cell Disease to prevent her from achieving her professional career goals.”According to the National Center for Biotechnology Information, the sickle cell disease trait is most commonly found in places like Africa, India and Southeast Asia.However, it is not exclusive to one race.Also, as the Hemoglobin disorders follow the malaria belt around the globe, those who have the trait are relatively protected from malaria.Although most who carry the sickle cell trait remain healthy, medical statistics show that if two healthy people who carry the trait join to conceive a child, there’s still a one in four chance with every pregnancy that they would have child with active SCD.Ojiambo, who graduated from St. John’s University’s College of Pharmacy and Health Sciences in New York and who specializes in pre-clinical Pharmaceutical Research, is also the founder of the Sickle Strong Initiative—a Kenyan-based NGO whose mandate is to raise awareness around sickle cell disease and advocate for better health care opportunities for patients suffering from the disease in Kenya.While she champions research and viable medications and solutions, Ojiambo also emphasized the importance of being regularly tested.“Both of my parents were carriers of the sickle cell trait and so when they came together, I received the disorder,” Ojiambo said.“It is so important to know your status and to get tested regularly,” Ojiambo continued.“Take part in clinical trials and work to make sure you have access to primary care physicians and a good hematologist.”last_img read more

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